|
|
Franchisor |
Franchisee |
|
Site
Selection: |
Probably oversees, may choose |
Chooses with approval |
|
Design: |
Provides prototype design |
Implements design; pays |
|
Employees: |
Generalized recommendations |
Actually hires, supervises and
fires |
|
Menu: |
Set by franchisor |
Changed only by approval |
|
Prices: |
Recommendations, possible caps |
Decides actual prices |
|
Supplies |
May offer bulk purchasing program
Lists approved suppliers or
Lists quality requirements or
Requires supplies from franchiser |
Complies with program |
|
Advertising: |
Designs national program
Requires or suggests local amounts |
Pays into advertising fund
Gets franchiser approval |
|
Quality
Control: |
Sets standards; trains franchisees;
Inspects |
Trains employees, carries out
systems |