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Coverall Franchise accused of making false promises, again!


Two months after it settled a federal lawsuit that alleged it had deceived 10 Massachusetts residents who had purchased cleaning franchises from it, Coverall North America Inc. was the target of another suit in US District Court yesterday that contended it had failed to provide a Lowell man with sufficient business as it allegedly pledged it would in getting him to purchase a franchise.

 

Pius Awuah, 33, said in the suit that he agreed to pay Coverall $14,000 for a franchise in 2005 in exchange for its promise to provide him with $3,000 a month in commercial building cleaning business. However, Awuah said Coverall provided him typically with less than $1,300 a month.

 

“I kept on complaining that I was not getting as much business as they had promised but they kept telling me to wait, that it’d get better but it never did so I gave it up,” Awuah said.

 

Like Awuah, an immigrant from Ghana who has been a US citizen for a decade, the 10 others who had made similar allegations against Coverall in a 2005 suit had also recently arrived in the United States. Shannon Liss-Riordan, attorney for Awuah and the 10 others, said that Coverall focuses its marketing campaign on such newcomers to the United States because they are easily persuaded by the company’s representations.

 

“Upon information and belief, Coverall targets individuals with limited fluency in English because they are easily victimized by Coverall’s misrepresentations and other systemic legal violations,” Liss-Riordan alleged in Awuah’s complaint. “Even the workers who do speak English often cannot understand the highly technical and confusing language in the form franchise agreement.”

 

Read more at the Boston Globe: Another Mass. franchisee sues cleaning firm by By Stephen Kurkjian, Globe Staff  |  February 16, 2007





Comments



1
Author:  Jim Reed | Date:  August 17, 2009 | Time:  4:22 pm

These “immigrants” should get lawyers to review the FDD even if it costs them additional $ upfront. For them to claim ignorance and say “they promised me more” is just total bogus! Quit playing the victim! If the allegations are true they should document their experiences so they can live to fight another day.

2
Author:  1st Amendment | Date:  July 22, 2010 | Time:  11:55 pm

These fake cleaning franchisors have for years been ripping of Thousands of people. They underbid accounts so low that you will make less than minimum wage and then they steal accounts that you paid for Thousands of Dollars for. This is a Racket that these franchisors have been running for a long time and it needs to stop. What is our country turning into.Are we going to let these coporations steal from hard working people.



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