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Franchise
Opportunity Quick Facts:
How do you
measure success? By the foot long hot dog!
Since: 2004
Franchising since: 2005
Number of Units: 3
Minimum Cash: $75,000
Total Investment:
Low: $135,000 High: $250,000
Management:
New England Hot Dog management team includes Richard Saxe of
Marblehead, MA as CEO bringing his 20 years of retail experience
with Rich’s and Jerry’s Department Stores, Eric Levy of
Swampscott, MA as Chief Operating Officer with 20 years of
finance and marketing experience, Steven Saxe, also of
Marblehead, MA as Senior Vice President and Counsel with
experience in real estate and law, Thomas Pass of Swampscott, MA
as Senior Vice President of Store Operations with his background
in construction and store management and Joseph F. Garuti as
Vice President and Executive Chef. With over 30 years of
culinary experience to enhance the offerings of New England Hot
Dog Company. Joe most recently was the owner of Boston Hot Dog
Company of Salem, MA where he successfully developed the gourmet
hot dog concept in that city.
Key Franchise Value Proposition:
Americans love hot dogs. In fact, hot dogs have evolved into
a huge business. As a nation, we are consuming about 70 hot dogs
per person each year. In 2002, Americans ate more than 20
billion hot dogs, and in 2001, producers sold almost 5 million
pounds to foodservice outlets, according to the latest
statistics. Any way you slice it, its a large market!
Key Consumer Value Proposition:
New England Hot Dog serves up a tremendous variety of
exceptional quality, gourmet hot dogs, coupled with a
mouth-watering selection of rich, premium ice cream. It’s a
dynamic duo of crowd-pleasing temptations!
Franchise Fee: $30,000
Royalty: 6%
Advertising: 1% National & 2% local
Experience:
Food Service, strong sales and customer-service orientation,
business management experience preferred but not required. You
should have well-developed people skills, coupled with a
friendly, enthusiastic and outgoing nature. Restaurant
experience is not required.
Financing:
Third Party assistance provided. SBA Fast Track Registry.
Multi Unit Potential:
Yes, business model encourages multi units. Additional Franchise
Fees are discounted.
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"Let's Talk Franchising" |
| 10 minute interview with Franchise
Perfection Founder Jim Coen and Eric
Levy of New England Hot Dog Company |
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as broadcast on
"Let's Talk Franchising". |
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Come. Sit. Stay. Eat. Good Dog.
Are you ready to become "top dog," as the owner/operator of
a New England Hot Dog restaurant?
We are
offering you the opportunity to join the fast growing
quick-service restaurant sector with a business that
features not one but two all-time favorites: delicious,
mouth-watering gourmet hot dogs and rich, creamy ice cream.
Our insistence on top-quality and tremendous variety, served
up in a delightful, New England-themed atmosphere, places
New England Hot Dog in a category all its own. In fact, our
brand of doing business gives New Englanders even more to be
proud of!
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Business
Model Nuggets:
-
 Since
the days of the stalwart colonists and shipbuilders, New
England has possessed a distinctive regional character. New
England Hot Dog capitalizes on this with a charming New
England theme that forms the personality of our restaurants.
Our attractive outdoor signage reflects an old-fashioned New
England style that sets the tone for the New England Hot Dog
experience.
- It all
begins with our delicious, diverse menu. You will be serving
some of the finest food and beverage products New England
has to offer.
- Were proud
to feature mouth-watering hot dogs - both natural casing and
skinless from Boars Head, one of Americas finest purveyors
of premium delicatessen products and a New England favorite
for nearly a century. Our broad selection includes
vegetarian, kosher, pork & veal, and chicken dogs, kielbasa,
knockwurst, sausage, and bratwurst. New England Hot Dog
responds to the health-conscious hot dog lover with a
selection of light, low-carb wraps, ideal for Atkins and
South Beach dieters.
- New England
Hot Dogs menu contains an amazing 35 gourmet hot dogs, named
after area cities or popular tourist locations, in keeping
with our New England theme. Among them are the
mouth-watering Gloucester, smothered with Swiss cheese,
sauerkraut, and Frenchs mustard; and the Ipswich, sporting
the "Worlds best Ipswich ale mustard," sweet red pepper
relish and chopped onions. And we dont stop there! Our
cleverly named "Smorgasdog" boasts an impressive selection
of 37 different toppings, with which customers may dress
their "dog" of choice! Hot dog rolls are available steamed
or grilled with or without butter.
- Dairy adds
more "stars" to our menu, as we feature top-of- the-line
Brighams ice cream, and Elan frozen yogurt, craved by New
Englanders since 1914. This rich, creamy delight is made
from a top-secret recipe that uses a full 15% butterfat and
only the choicest ingredients.
- At the core
of our operation is our well-planned and executed Business
System. As a New England Hot Dog franchisee, our Business
System will provide you with a solid foundation on which you
can build your business. It is the "blueprint" that will
guide you in the planning and execution of your own New
England Hot Dog restaurant.
- Were proud
of our New England roots and proud to call our restaurant
New England Hot Dog. This pride is evident in our attention
to maintaining exceptionally high standards of cleanliness,
from the exterior and throughout the interior of our store.
- New England
Hot Dog maintains exceptional standards for customer
service. In choosing restaurant operators, we seek people
who share our belief that customers are "number one." Our
friendly staff warmly greets patrons as they approach the
counter to place their orders.
- This ongoing
process will include training and support in many crucial
areas of your business. We will assist you with issues,
including unit operations and maintenance, customer-service
techniques, product ordering, suggested pricing guidelines,
and administrative procedures.
- A
state-of-the-art Point of Sale System, developed for New
England Hot Dog, will make the customer ordering and order
preparation process easy and quick. In addition, the POS
System will give you access to management information,
product ordering management, scheduling, and inventory and
cash controls.
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